Rive vs Placeit

Rive and Placeit side by side, as of September 2026: what each one costs, what it's made for, and when smooth.video, a free animation tool that runs in your browser with no account, does the job instead.

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Rive vs Placeit at a glance

RivePlaceitsmooth.video
PriceFree plan, then Cadet at US$9 per seat a month billed yearlySingle purchases, or a subscription from US$89.69 a yearFree, no paid plan

As of September 2026. Plans change, so check those of Rive and Placeit before you decide.

Rive

Exports on the free plan
None
Account
Required
Output
.riv files for runtimes, plus video and images
Interactivity and state machines
Yes
Runtimes for apps, websites and games
Yes
Rigging, meshes, real-time collaboration
Yes

When Rive fits better

The animation lives in a product and reacts to people: a button that responds to hover, a character that follows the cursor, a loading state driven by your app's data. That takes a runtime, and smooth.video doesn't have one.

Rive vs smooth.video

Placeit

Watermark
On previews, until you buy
What you can change
Text, colours, images and music in the template
Formats
MP4 for videos, PNG for designs
Product mockups and logo generator
Yes

When Placeit fits better

You sell merch and need photo mockups of your designs on shirts, mugs and phones, or want a logo generated for you along with matching assets. smooth.video only animates.

Placeit vs smooth.video

When smooth.video fits better

The animation ends up in a video, a post, an email or a slide, and plays the same way every time: a logo reveal, a product teaser, an animated stat, a GIF.

You need one intro or logo animation rather than a subscription, want it to move your way, or need it on a transparent background.

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Questions

Can smooth.video export Lottie or .riv files?
No. It exports video (MP4 and WebM), GIF and images.
Can I put a smooth.video animation on a website?
Yes, as a video or a GIF. It plays the same way for everyone, without reacting to the cursor or to clicks.
Is there a watermark?
No, on any format.
Can I use my own logo?
Yes. Import it as an image, remove its background in one click if it has one, and animate it.
Does smooth.video make mockups?
No. It animates: intros, logo reveals, titles and social posts. For product mockups, Placeit is the better tool.