After Effects vs Placeit
After Effects and Placeit side by side, as of September 2026: what each one costs, what it's made for, and when smooth.video, a free animation tool that runs in your browser with no account, does the job instead.
- Free
- No signup
- No watermark
After Effects vs Placeit at a glance
| After Effects | Placeit | smooth.video | |
|---|---|---|---|
| Price | From US$22.99 a month on an annual plan, 7-day free trial | Single purchases, or a subscription from US$89.69 a year | Free, no paid plan |
- Price
- After EffectsFrom US$22.99 a month on an annual plan, 7-day free trial
- PlaceitSingle purchases, or a subscription from US$89.69 a year
- smooth.videoFree, no paid plan
As of September 2026. Plans change, so check those of After Effects and Placeit before you decide.
After Effects
- Install
- Desktop app
- Account
- Adobe account required
- How you animate
- Keyframes, graph editor, effects and expressions across compositions
- Transparent video
- Yes
- 3D, visual effects, tracking
- Yes
- Plugins and scripting
- Yes
When After Effects fits better
You need 3D, particles, motion tracking, rotoscoping, compositing over footage, expressions or plugins, or you hand project files to a studio that works in After Effects. smooth.video is 2D only, with no particles, tracking or scripting.
After Effects vs smooth.videoPlaceit
- Watermark
- On previews, until you buy
- What you can change
- Text, colors, images and music in the template
- Formats
- MP4 for videos, PNG for designs
- Product mockups and logo generator
- Yes
When Placeit fits better
You sell merch and need photo mockups of your designs on shirts, mugs and phones, or want a logo generated for you along with matching assets. smooth.video only animates.
Placeit vs smooth.videoWhen smooth.video fits better
You need a title, a lower third, a logo sting or an animated stat for this week's video, you don't open After Effects every day, and a monthly subscription for a few seconds of animation doesn't add up.
You need one intro or logo animation rather than a subscription, want it to move your way, or need it on a transparent background.
Open the editor- Free, full stop
- No plan, no trial, no credits, no export limit.
- No account
- Open the page and the editor is already there.
- Nothing is uploaded
- Your files are read and rendered by your own browser.
- No watermark
- Every export is clean, at any size, 4K included.
Start from a template
See all 203 templatesOpen one, change the words, export. Every element stays editable.
Questions
Can I open After Effects or Premiere Pro projects?
No. smooth.video opens its own .smooth projects, and imports images, video, audio and layered PSD files.
Can I use the exports in Premiere Pro or After Effects?
Yes, as regular video files. MP4 imports everywhere; for transparency, export a WebM and check that your version reads it.
Is it really free?
Yes. It runs in your browser with no server doing the work, so there's no subscription and no watermark.
Can I use my own logo?
Yes. Import it as an image, remove its background in one click if it has one, and animate it.
Does smooth.video make mockups?
No. It animates: intros, logo reveals, titles and social posts. For product mockups, Placeit is the better tool.
Is there a watermark?
No. The download is free and clean.
Or skip the decision.
smooth.video is free, opens in a tab and exports without a watermark. Try it while you compare.
Open the editor- Free
- No signup
- No watermark